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Ad Copy Attention to Detail is Essential


Ad copy mistake. It distracted from the marketing message.
All the non-depicted comments were just about how uncomfortable the mask looks... so maybe this ad was doomed

I saw this ad mistake on Facebook and the jokes that ensued in the comments. It was a nice reminder to me that attention to detail IS important.

The typo distracted from the ad's message. This was a waste of their marketing effort and budget. How unfortunate for them (& funny for me).




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